- It’s a personalized plan to help you finally decide what to offer as a freelancer and who you want to serve. I’ll map out a business idea that fits your skills and lifestyle, plus give you a quick breakdown of who your customer is so you know who you're marketing to and trying to work with (aka-your ideal client). (You won’t have to second-guess yourself anymore—I’ll do the thinking for you!)

- Nope! This is a done-for-you service, meaning I do the work to discover your aligned business idea and deliver it to your inbox when it's done. You’ll also get a detailed walkthrough video explaining your plan so you know exactly what to do next, and as a BONUS—after you receive your plan, you'll also get 1-week of personal coaching with unlimited, fully-flexible support to help you put your plan into action and start taking steps toward the life you've been dreaming about.

- Delivery time depends on a few things—like whether I need to ask any follow-up questions after reviewing your application, or if you add on extra support (like the 30-Day Visibility and Content Strategy for example). That said, here’s what to expect: Most plans are delivered within a week of the date you selected on the calendar during the application process on the next page. (The fastest turnaround has been 2 days. The longest has been 7 days.) The calendar helps hold your spot. Since I only take on a few moms at a time, I work in the order applications are received. Now although I do have a first-come-first serve policy and I prioritize creating a quality plan, there's a good chance you’ll get your plan sooner than expected (because mama, you’ve waited long enough—and I want to help you get started fast). I’ll personally follow up to confirm your timeline either way! Your BONUS 1:1 on-demand coaching starts the day your done-for-you plan is sent out!

- ✔ You’ll instantly receive a confirmation email with next steps. ✔ I’ll send your Done-for-You Business Idea straight to your inbox when it's done, along with instructions on how to access your 1:1 personalized coaching support! ✔ If you added upgrades to your plan (available on the next page), they’ll be included in your final delivery.

- I totally get it—this is a big decision! That’s why I don’t just pick a random idea for you. I promise to deliver a clear, realistic plan designed just for YOU, mama! Your plan is built around your skills, interests, financial goals, and dream lifestyle—ensuring it feels aligned and achievable. It’s also flexible, so if something doesn’t feel quite right, you’ll have the clarity to tweak it as needed. Most importantly, I keep everything simple and doable, so you won’t feel overwhelmed getting started. If you're still nervous about if you'll be able to make it work or if it's the right fit for you, remember—your done-for-you business idea comes with 1-Week of On-Demand Coaching Support for extra guidance while you process and get comfortable with your plan. This means together we can make adjustments to your plan if you feel you need them.

- Because this is a personalized service and everything I provide is in digital format, all sales are final. You can view my website policy and full terms and conditions at the footer of this page.

- Freelancing is the type of business plan I typically recommend for moms who are just getting started working for themselves—especially if you want a flexible way to work from home without a big upfront investment. I use my personal experience and what's already working in the freelancing space to find a service that you would feel comfortable offering. It’s how I replaced (and later doubled) my 9-5 income. But I’m happy to help with other ideas too—like product-based businesses or affiliate marketing if you're looking for something more "passive" (set it up once, then sell on repeat). If you need help figuring out what fits you best, applying for your custom plan is the perfect first step!

- Even the best plans can feel scary at first—but having one removes the hardest part: not knowing where to start. This isn’t just a plan. It’s your first step toward clarity, confidence, and momentum. That's exactly why I decided to include 1 week of personalized coaching as a BONUS! That is extra support as you put your plan into action (or there for you if you just want a little accountability to stay on track)! If you think you might need more than one week of support, I highly recommend adding additional weeks during checkout (*See 1:1 Coaching On-Demand For Moms™).

- Here’s the truth: Yes, I work fast… but it’s not rushed. I’ve created a proven process that helps me zero in on the best business idea for your specific strengths, interests, and lifestyle goals—without overthinking every option. There are two main reasons I’m able to deliver your plan quickly (without sacrificing quality): 1.) I block time intentionally—I only take on a few plans at a time so I can give each one my full attention. If you reached out before purchasing, there’s a good chance I already started thinking through potential ideas that could fit you—especially if I’ve reviewed your background or messages before. 2.) I use AI—but not in the way you might think! I use AI to help me organize my thoughts, brainstorm variations, and run quick research—but nothing is copy + paste. I’m combining what I know from coaching moms, my own journey, and your unique skills to shape a plan that’s actually doable and aligned. (AI supports the process—but I’m the one crafting your final plan.) Every plan takes time, intention, and thoughtful problem-solving to create. This isn’t cookie-cutter—it’s custom. (And that’s why it works.) No personal information about you is shared with AI or anyone outside of the Jessica Paxton brand. *Refer to my privacy policy to learn how your information is stored.

- Absolutely. While the Done-For-You Business Idea For Moms™ program is designed for moms who haven’t found the right idea yet, it also works beautifully for moms who need to rethink or realign their current business.If you’ve already started your business but feel like something isn’t clicking, or you need something more flexible for your current season of life—we can adjust what you have now so it truly works for you. I’ve created plans for moms who wanted to keep doing what they love but needed a new offer that fit their lifestyle better or that wanted to serve a new audience, and I can do the same for you.

- I know it’s hard to picture what this could look like for you, mama—so let me give you a few real examples. I started out as a Virtual Assistant, shifted into website design, became known for social media marketing, and eventually found my place in coaching. Each one gave me the flexibility I craved as a mom, aligned with a skill or interest I had, and I was able to book clients in all of them. For other moms, I’ve created business plans around book editing services, project management support, and more. Every plan is tailored to your skills, your lifestyle, and the type of clients you’d love to serve—so no two look the same.